About

Story is at the core of humanity’s evolution. After the invention of the fire, humans would gather around the warm flame and share stories, lessons, and ideas helping others advance their understanding of the world around them.

A powerful force, story helps forge emotional bonds with others. As goes the line: how could you not like someone once you get to know them— once you know their story.

Tale was created by Emmy® Award-winning director and cinematographer Zach Roy to help businesses and brands leverage the power of storytelling to drive business outcomes. Having worked with companies of all shapes and sizes like Lululemon, Mizuno, Shriners Children’s Hospitals, Houston White, NCAA, and others, we would love to hear how we can partner with you and bring stories to life.

Why We’re

Different

1. The Art of Storytelling

Every brand has a story, but not every brand knows how to tell it. At Tale, we lean into the power of The Hero’s Journey, weaving narratives that touch hearts and inspire action. We don't just create videos; we create experiences that echo long after the screen goes dark.

2. Human-Centric Approach

Beyond the products, software, and innovations, we spotlight the real heroes – the people. Because at the end of the day, it's people who build and use technology, and it's their stories that matter most.

3. Unwavering Commitment to Quality

Every project under the Tale banner is treated with the same meticulous attention to detail, ensuring a cinematic quality that stands out.