Video designed

for brands.

Stories shape our understanding of the world. At Tale, we use the power of narrative + video to shape understanding of your brand.

Real People,

Real Stories

Everyone loves a compelling story. We specialize in telling authentic stories that represent your brand. This authenticity builds brand affinity and trust, distinguishing you from competitors who focus solely on short-term gains. Our approach cultivates long-term customer loyalty through genuine connection.

Brand Trust: Unlocking Lasting Relationships

Discover how trust forms the cornerstone of enduring connections between brands and consumers. Studies reveal that high trust in a brand not only fosters loyalty and engagement but also turns customers into passionate advocates.

Non-Fiction

Content

In a world where consumers are bombarded with ads, they crave something genuine. We help you appeal to both loyal customers and those newly interested in your brand with captivating, non-fiction video content. It's not just advertising; it's storytelling with purpose.

Content with Shelf Life

Most video content today is fleeting, designed for immediate outcomes. At Tale, we focus on creating brand content that remains relevant and impactful today, tomorrow, and years into the future. We craft stories that align with your brand's mission and values, ensuring long-term value and attracting consumers who resonate with your ethos.

Short-form videos may capture attention, but they rarely build deep brand affinity. We believe in nurturing digital interactions as relationships, not just touchpoints for transactions. Providing value leads to trust, and trust leads to brand affinity. Enhance your brand's value with customers through authentic video storytelling, and watch as this translates into lasting sales growth.

Relationships

Drive Sales

Why video?

Video is the most powerful medium of the modern day. Eighty-three percent of all web traffic is tied to video. Leverage video as a tool to increase conversion rates.

❯ Plugs directly into your existing sales and marketing processes

❯ Evergreen content with shelf life

❯ High Audience Engagement

❯ Improves SEO

❯ Standout in noisy content landscape

❯ Set the narrative

❯ Distribute across all parts of sales and marketing funnels

Our Process

  • This is where we outline the project and define the scope: date(s), timing, location(s), budget, people, etc… We also dive into the details of your product offering, what it does, unique features, etc.

    We will have a kickoff call where we dive into all of the details!

  • This is where the ideas come to life! On production days, we execute the creative outlined in the Pre-Production process.


    Our team does all of the heavy lifting: interviewing, prepping talent, moving lighting, camera, and other equipment. We arrive with all of the necessary gear and technology to bring the vision to life.

    Lights, camera, action!

  • All of the footage from our production day(s) gets sent to the editing bay and we begin to piece together your video content.

    We aim for a 2-week turnaround from the final shoot date to delivery of the first draft of the project.

FAQs

  • There are three phases:

    1. Pre-production:

    2. Production

    3. Post Production

    Projects tend to take 2 weeks to turn around from the shoot date and can take 1-2mo. from start to finish, depending on the pre-production process timeline.

  • The cost of each production varies depending on the project. Pricing fluctuates depending on the crew, equipment, locations, etc. necessary to execute the project’s creative ideas. Set up a call and we can gather all of these details to give you an accurate estimate of the project needs.

  • Yes! We can deliver all content to you formatted for all of the necessary platforms.

  • We recommend featuring people who represent your brand and its mission and values.

    We can work with you to determine who is the best fit for the project.

Want more info?

Trusted

brands are

7x

more likely to command premium pricing

6x

more likely to benefit from consumer loyalty

Houston White

Taking the world by storm, entrepreneur Houston White releases his latest Target collection. See our work below.

Client
Houston White x Target

Year
12/23

Ideas

Featured
Impulse, Affinity, and AI - Building Brands of the Future Through Content and Community
Impulse, Affinity, and AI - Building Brands of the Future Through Content and Community

Affinity Content helps brands build strong relationships with both prospective and existing consumers through media, by providing value outside of a product-for-dollar transaction. It is where a brand allows consumers to feel heard, and understood, and enables them to feel emotionally connected to the brand. It entertains, informs, inspires, relates-to, and motivates its target audience.